Cashmere Hits The LA Streets With Jack In The Box And Starz To Bring Fans Immersive Experiences

Cashmere partnered with Bustle and Jack in the Box to take over Fairfax Avenue in Los Angeles for Jack’s House of Crunch, with a pop-up ASMR experience to celebrate Jack’s new spicy chicken strips. Fans were immersed into a full sensory overload experience with dipping sauce-flavored perfumes, a chicken strip foam pit, an ASMR room, spicy custom cocktails, a life size chicken strip and more.

On the other side of Los Angeles, Cashmere kicked off the season 2 premiere of Starz’s hit series Vida, with a “Paint and Sip” launch party. Leaning into the show’s spotlight of Mexican-American culture set in East Los Angeles, fans were treated to a live paint installation and art gallery, tacos and churro carts, speciality cocktails and the Lotería Mexican bingo game played all night long.

For full details, check us out as one of the BizBash’s “10 Best Ideas of the Week” here and here.

Thanks BizBash for shouting us out!

Jack’s House of Crunch photos

Vida’s Sip & Paint photos

Cashmere Agency